Neovaa AI lifestyle image of a pendant light in a warm interior
Our work / Client stories
NeovaaInside our own business

More room
for the work
only you can do.

AI helps us build the tools we need and handle the work around the studio: a configurator, a portfolio, meeting recordings, research and quotes.

Go inside the studio

Neovaa portfolio
AI lifestyle imagery

The business
Furniture CGI, 3D & product experiences
The setting
Our own studio
The work
Product tools, portfolio & studio operations

The starting point

The creative work is only part of running a studio.

Loïs works across client relationships, marketing and communication. She could see the potential of AI, but without a practical structure the results felt inconsistent. We organised the work into distinct areas, each with the context needed to be useful.

01 / BUILDING A CONFIGURATOR WITH AI

Let people try the options for themselves.

AI helped us build a working product configurator. A customer can choose a shape, material and colour, then see the combination on screen.

The Amada configuratorExisting Neovaa demo
A real tool built with AI support. Product options and visual results are checked by the team.Select to enlargeTap to enlarge
Try the configurator
Useful when customers have choices

A product selector, an estimator or a booking tool can help someone explore their options. AI can help build that interaction around the rules of your business.

The need

Help a customer understand how different product options work together.

What we built

An interactive configurator that shows the chosen combination, ready to explore on desktop or phone.

02 / CREATING A PORTFOLIO WITH AI

Give the work a place to speak for itself.

We used AI to help create Neovaa's online portfolio, bringing the examples and services into a page we can share with a prospect.

Actual Neovaa portfolio · Select to enlarge
One link to explore

Show what the business can do.

Visitors can see the original product references alongside the finished visuals, browse CGI and AI imagery, and try interactive product experiences.

Explore the real portfolio
Useful for showing your work

A portfolio, project gallery or service showcase gives people something concrete to review before a call. AI can help you turn existing material into that page.

03 / AUTOMATIC MEETING RECORDING

Stay in the conversation.
Keep the detail.

We set up automatic meeting recording so the studio can return to what was actually said when preparing the next piece of work.

NEOVAA / MEETING RECORDINGIllustrative example

Client project review

The conversation,
available afterwards.

24:18recorded conversation
00:0024:18
The scope

Which products belong in the first delivery?

A detail to check

Which finish did the client want to see?

The next step

What did we agree to send after the call?

Illustrative recording view · Fictional meeting details and timestamps.
Useful after any client call

Return to the original conversation when a detail is unclear. It gives the next brief, quote or follow-up a source to check instead of relying on memory.

Before

Split attention between the discussion and taking enough notes to reconstruct it later.

With recording in place

Stay focused on the discussion and keep the conversation available to review afterwards.

04 / FROM CATALOGUE TO QUOTE

Start with the information the client already has.

A catalogue should be a useful source, not another document the client has to rebuild for us.

From the product pages to a quote briefWorked example
What we start with / product catalogue
Sofa from Neovaa's existing CGI portfolio, used to illustrate the product brief
One collection.
Several listings.
Which entries need their own model?
Studio sofa, 3 seaterST-301
Studio sofa, 2 seaterST-201
Studio sofa, 3 seater, charcoalST-302
Studio ottomanST-OT1
Fabric sample packST-SW1

Fictional listings. Product image from Neovaa's existing portfolio.

What AI prepares / quote scope

Studio collection

Draft for review
  1. Base modelST-301 · 3-seater sofa
    1 model
  2. Size variationST-201 · 2-seater version of the same family
    1 variant
  3. Additional colourST-302 · Charcoal finish, same 3-seater shape
    1 colour
One decision for the teamST-OT1: should the ottoman be quoted as a separate product? Keep it open until confirmed.

ST-SW1 excluded: a fabric sample, not a product to model. Commercial pricing is added after the scope is checked.

A reviewable brief, with the uncertainty still visible.Reconstructed quote scope · Fictional product listings
Useful beyond a studio

If you quote from catalogues, schedules or long product lists, AI can do the first organising pass and bring the exceptions back to you.

Before

Work through a large catalogue manually and ask the client to supply details already available on their website.

With the workflow

Collect relevant information at the source and begin the quote from an organised brief.

05 / RESEARCH & PROSPECT SELECTION

A focused list starts with a clear reason to be on it.

Give prospecting its own context and a consistent way to review fit.

A useful answer to “is this business a fit?”Worked example
What we start with / website research

Oak & Form

  • Product pages

    Sofas and armchairs, with several fabrics and sizes.

    Source: product catalogue
  • Product experience

    Still images are visible. No interactive 360° view was found on the pages reviewed.

    Source: sampled product pages
  • About the business

    A furniture brand selling its own collection online.

    Source: about page

Fictional company and research findings, used to show the format.

What AI prepares / prospect brief

Worth a closer look.

Team to decide
Why it fits

A product range with repeatable shapes and finish variations, relevant to Neovaa's product-visual work.

What we know

The website shows multiple versions of the same product. The research keeps that observation separate from an assumed need.

Still unknown

Who handles their imagery, what they already have in production and whether they want to change it.

A relevant conversation starter“How do you currently produce the visuals for all the different fabric and size options?”
See the suggested next step

Confirm the right contact and existing capability. The team then decides whether to approach the business and reviews any message before sending.

The facts, the open questions and a reason to follow up.Illustrative research output · No real prospect details
Useful for your sales work

Start a conversation with something you have actually observed. A useful research brief also tells you what you still need to ask.

06 / CLIENT DELIVERY

Make the products and their progress easy to find.

The client portal brings catalogue items, available assets and review information into a visual workspace.

Inside the Neovaa catalogue
Existing Neovaa interface · Demo dataSelect to enlargeSwipe to explore · Tap to enlarge
Recognise the product

Visuals and references belong to the same catalogue item.

Find the asset

See which product experiences and files are available.

Keep review in view

Bring client-facing product work into an organised space.

07 / VISUAL IDEAS INTO ASSETS

Make the idea visible.
Then refine it.

AI also supports the creative work. These are existing AI lifestyle images from Neovaa's portfolio.

Useful for your marketing

Turn a visual idea into something people can react to. A clear brief and human review connect the image to the product, the audience and the place it will be used.

The need

Client research, quotes, prospecting and creative work each require a different kind of context.

The structure around the work

Loïs has dedicated areas for those responsibilities, with the brief, sources and decisions available when she returns to the task.

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